Managing Patent Expired Brands
We have successfully managed brands post patent through brand equalisation and close monitoring via 3D Validation© Using this method and thorough constant checks we have successfully recovered substantial amounts in false claiming. We have strong relationships with the Major Retail pharmacy Chains & wholesalers.
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Why validate? Validation is vital to ensure that what you sell is used for dispensing and not trading on to third parties as this ultimately damages your net profit if not checked. Our 3D validation is the most comprehensive in the Industry. We can advise on pre and post patent expiry with business case proposal & recommendations.
We specialise in:
- Managing your patent expired pharmaceutical brands, with protection strategies & grey market risk assessment whilst maximising profitability for your product
- Managing your UK brand product under threat from European equivalent
The benefits of using Brand Life Consultancy Ltd to manage your brand
- Maximise the profit of your patented brand or patent expired brand ethically!
- Minimise grey trade/ maximise transparencys
- Maintain brand share where possible
- Selling and maximising brand value to the customer
- Maximise the life of your brand
- Regular assessment reports
We have successfully managed patent protected and off patent brands with a commercial focus.
How do we achieve it?
- Maximise the profit of your patented brand or patent expired brand ethically!
- Hospital contracting- our ability to monitor & tender for hospital, regional & National contracts including SCEP contracts.
- Negotiation via our skilled team to achieve a commercially sound outcome.
- Unique, robust & sophisticated validation system.
- Close monitoring of overseas competition (Parallel Trade) & grey risk.
- At the forefront with industry changes i.e. GP Consortia, Value Based Pricing & PPRS
- Brand Equalisation contracts (rebate system) for off patent products
Supply Chain
If you are looking the improve the efficiency of your supply chain or looking at a reduced wholesale model, please do not hesitate to get in touch.
What do you intend to do when your brand patent expires?
What are you doing with existing brands commercially or those that have expired?
Are you maximising brand life expectancy & profit potential for your organisation?